How 6 Golf-Obsessed Dudes Accidentally Started a Golf Brand (And Why We Might Be Geniuses)

coachjbarge
Jul 1
3 min read

Updated: Jul 1

Keywords: affordable golf balls, golf consumables, golf lifestyle brand, funny golf accessories, Arizona golf scene

From Tee Box to Trademark: The Accidental Rise of Sand Crane Golf

You know that moment when you realize golf has completely taken over your life?

Yeah. We passed that exit about three years ago doing 100 mph.

It all started like any great mid-pandemic story: two college buddies stuck in lockdown, desperate for something to do, discovered that—miraculously—golf courses were still open. So we dusted off our old clubs, grabbed a 12-pack (don’t ask what kind), and hit the fairways like a couple of bogey-happy bandits.

Each year since? The crew got bigger. The laughs got louder. And the handicaps… well, those stayed embarrassingly high.

Now, somehow, we're the proud(ish) founders of not one but two completely real and legally binding entities:

WyoZona Sportsman’s Club (yep, an actual 503(c)(7) social club)
Sand Crane Golf LLC (because why not start a golf brand when you’ve got zero experience and a head full of bad ideas?)

And we’re doing this all with the confidence of a guy stepping up to a 220-yard carry over water with a 5-iron he’s never flushed in his life.

Wait… You Started a Golf Brand? With What Experience?

None. Absolutely zero.

But we do have:

A borderline obsession with golf consumables(funny tees, headcovers that would offend your grandma, and ball markers that say things like “Provisional AF”)
A severe addiction to buying golf balls we don’t need
ADHD-fueled hyperfocus that led to building this site, filing LLC paperwork, and trademarking a logo in under 72 hours

You might be asking:"Who in their right mind tries to sell golf balls in a world dominated by Titleist, TaylorMade, and that one guy who always shows up with Costco balls?"

Answer: Us.

And listen—we know no one is going to switch from their go-to gamer ball just because we slapped a crane on ours and said "trust us, it's cool." But here's the thing...

If we end up with 10,000 unsold balls, that’s just a lifetime supply for the boys. Call it the most expensive bulk buy of all time.

The Real Mission: Affordable Golf for the Average Hacker

Let’s be honest: golf has gotten ridiculously expensive.

Pre-COVID? In Arizona, you could walk onto a course mid-summer and feel like the staff was paying you to play.

Now?

$200 rounds at average courses
Tee sheets booked out 3 weeks
Bags, gloves, towels, and balls priced like luxury watches

And don't even get us started on trying to buy a decent golf bag under $200 or golf balls that don’t make your wallet cry.

That’s why we started Sand Crane Golf—a brand by golf degenerates, for golf degenerates.We’re talking:

Affordable golf balls that don’t suck
Multi-pack gloves that don’t tear like tissue paper
Funny golf accessories that your foursome will actually laugh at

You play enough golf, you start to realize: you don’t need the fanciest gear—you just need stuff that works and doesn’t bankrupt you before the back nine.

What’s the Plan?

Honestly? We're kind of winging it.

We’ve got:

A logo we’re proud of
A website that’s slowly becoming a full-blown obsession
Dreams of seeing Sand Crane balls as the alignment aid that catches a stranger’s eye mid-round

Picture this:Some guy finds our ball in the desert, plays a few holes, thinks "Hey, this actually feels decent," Googles the site, and boom—we just converted a rando into a Sand Crane fan. One ball at a time.

Will this work? No idea. Is it fun as hell? You bet your sand-filled divot it is.

Join the (Very Small But Mighty) Movement

Right now, we’ve got 8 followers.We’re like the indie band of golf brands—except way worse at golf.

But if you're someone who:

Gets hyped over a fresh box of balls
Misses tee times because you're busy picking a headcover
Wants quality golf gear without selling a kidneyThen Sand Crane Golf is for you.

We’re building something here—slowly, badly, and with way too many laughs. And whether it’s six of us or six thousand, we’re gonna keep pushing forward until the last lost ball is found.

Just remember:This game is meant to be fun, affordable, and full of bad decisions.We’re just leaning all the way in.

Sand Crane Golf Golf stuff for the rest of us. One ball. One buddy. One completely questionable business plan at a time.